2026 is shaping up to be a big year for publishers!
And we’re here to help you make the most of it – with tips and tricks on the best events to cover and a free credit to get you started.
From major international sporting events to pivotal political elections – the year ahead offers countless opportunities for live coverage that captures audiences’ attention and keeps them coming back for more.
In this blog post, find out which 2026 events are perfect for small and medium publishers to cover live - captivating readers’ attention without stretching budgets or resources.
Sporting Events
One topic that naturally fits the live blog format is – of course - sports matches. Sports seasons follow clear schedules, so you always know when and where things will happen. This makes it easy even for small teams to plan their coverage in advance. With less uncertainty comes lower production stress and more efficient workflows. At the same time, sports fans are passionate, loyal, and vocal – the perfect community to engage with your coverage and keep coming back for more.
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⛷️ The Milano Cortina 2026 Winter Olympics
The 2026 Winter Olympics will take place from 6 to 22 February 2026 across venues in Lombardy and Northeast Italy. Spanning multiple days and disciplines, the Olympics generate a constant flow of stories – from breaking results to behind-the-scenes moments. This makes them an ideal fit for live blog coverage, where readers can follow highlights, results, and human stories in one evolving feed rather than navigating between separate articles.
And while the event attracts a global audience, each country – and often each region – follows its own heroes. Live blogs allow smaller publishers to spotlight local athletes and national teams, creating coverage that feels more personal, relevant, and community-driven.
🏈 The Super Bowl 2026
The next year's Super Bowl, scheduled for February 9 in Santa Clara, California, represents one of the most significant opportunities of the year for audience engagement – and for creative monetization.
Beyond the game itself, the Super Bowl is a global commercial event. Fans are eager to buy what they see and celebrate – from jerseys and collectibles to snacks and streaming subscriptions. For publishers, this creates a natural opening to integrate contextual ads or affiliate links directly into live coverage. When placed thoughtfully, these additions feel organic to the reading experience, complementing the content rather than disrupting it, while allowing newsrooms to capture high traffic and provide genuine value to their audience.
⚽ FIFA World Cup
When it comes to sports coverage, football (soccer) has always been one of the biggest global audience drivers - and the FIFA World Cup 2026 will be no exception. Hosted across the United States, Canada, and Mexico, the tournament will feature a record 48 teams competing in 16 cities, promising weeks of drama, emotion, and unforgettable moments.
For publishers, such an event presents the perfect chance to maximize visibility and engagement. By optimizing live coverage to qualify for Google’s LIVE badge, you can reach new readers as the action unfolds. And with tools like Tickaroo’s Teaser Widget, it’s easy to feature your coverage right on your homepage - embedding real-time updates, goals, highlights, and scoreboards directly into your site.
With just a few clicks, you can turn your homepage into a live entry point that draws fans in from the very first scroll.
Elections
Elections are a great fit for live blogs, as they naturally drive high engagement and capture readers’ attention. With results, reactions, and breaking developments unfolding in real time, live blogs allow audiences to grasp the full picture more effectively than traditional articles. Updates are delivered as they happen, and all key information – from vote counts to expert commentary – can be accessed in one dynamic, easy-to-follow feed.
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🗳️ The 2026 U.S. midterm elections
The 2026 U.S. Midterm Elections will dominate headlines, with key state positions at stake. Live blogs offer the perfect way to follow results as they come in – combining data updates, local reactions, and expert commentary in one evolving feed. Publishers can engage readers with interactive maps, polls, and live reactions while driving readers' attention during one of the busiest political moments of the year.
🏛️ Local elections
Local and regional elections may not grab global headlines, but they matter deeply to communities – and they’re a great fit for smaller publishers. A live blog allows newsrooms to provide real-time updates from polling stations, community responses, and early results, all in one place. It’s a chance to strengthen trust and build loyal communities among readers who rely on local outlets for accurate, timely election coverage.
Entertainment events
Visually engaging and full of emotion, entertainment events are perfect for liveblogging - they spark instant audience reactions and encourage participation. Whether it’s music, film, or pop culture, readers don’t just want to know what happened – they want to feel part of the excitement as it unfolds.
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🎶 Eurovision Song Contest
This global celebration of music, creativity, and national pride never fails to get audiences talking. The next Eurovision Song Contest will take place in May 2026 in Vienna, bringing together artists and fans from across Europe and beyond.
From standout performances to unexpected moments and audience buzz, live blogs offer an ideal second-screen experience for readers who want to relive the brightest highlights and gain extra insights. They’re also perfect for experimenting with interactive elements - from polls (“Who was your favorite act?”) to emoji reactions and social media embeds - making readers feel part of the spectacle in real time.
🎡 Cultural festivals & celebrations
Cultural festivals bring together community, tradition, and celebration - making them a perfect fit for liveblogging. Rich in visuals, stories, and local voices, they offer publishers the opportunity to capture not just what happens, but how it feels to be there. Whether it’s world-renowned events like Oktoberfest or smaller local celebrations, these live blogs help publishers connect with communities, build engagement, and celebrate shared experiences in real time.
Historical Live Blogs
Revisiting past events offers publishers a powerful way to create evergreen content that keeps readers coming back to refresh their knowledge and discover new perspectives.
The beauty of historical live blogs is their flexibility - they can be created anytime, by any publisher, and tailored to different audiences and interests. They’re also a smart way to repurpose existing content, making use of archives and filling quiet news periods with stories that still captivate and inform.
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🇺🇸 250th Anniversary of the United States
On the July 4th, 2026, The U.S. is set to celebrate its Semiquincentennial in 2026, marking 250 years since the signing of the Declaration of Independence. This milestone will spark nationwide events, reflections, and discussions - a perfect opportunity for publishers to revisit key moments in American history. A historical live blog could retrace “America’s 250 years in real time” and explore how the country’s identity has evolved since 1776, adding a variety of engaging elements, such as YouTube videos, interactive quizzes, or captivating imagery to hold readers' attention.
📺 100th Anniversary of television
2026 marks 100 years since the invention of television - a century of innovation, storytelling, and shared cultural moments. A historical live blog could take readers on a journey through TV’s greatest milestones, from the first broadcast to the streaming era, or explore how television has shaped politics, sports, and entertainment over the decades. Such a topic will cater to a broad audience, and when combined with a live blog’s SEO advantages, it can help publishers expand their reach and attract new readers interested in culture, technology, and media history.
On Demand Credits for Cost-Effective Coverage
Our On Demand Credits offer a flexible and cost-effective way to power live coverage. They allow publishers to plan and launch reporting based on their needs - without long-term commitments.
Each credit enables one live blog for a single event, making this model especially valuable for small and medium-sized publishers who want to manage resources efficiently and keep costs predictable. It’s a low-risk way to try liveblogging - you only pay for what you use, with no ongoing fees or complex setup. That means you can test our software with your team, experiment with different formats, and see what works best for your newsroom - all with only limited investment.
And to give you a chance to really see whether our tool is the right fit for your team, we’ve prepared a special end-of-year gift:
❄️ Winter Special: Buy 1, Get 1 Free! ❄️
When you buy 1 On Demand Credit in December, you’ll get another one free - meaning one extra live blog and one more cost-effective opportunity to deliver engaging, real-time coverage to your readers! Interested? Fill out the form below!*
* Offer valid once per organization.