Live Coverage Features that Audiences Love
Learn how our live coverage features help you reach wider audiences, build real connections through interaction, and monetize readers' attention.
Reach Audiences,
Connect with Readers,
Monetize Attention.
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1.6M
impressions/minute
on our clients' 2024 US Election coverage
8x
longer retention rates
due to Live Blog's engaging features
10x
more ad impressions
than on regular articles
REACH
Powerful Features That Attract Readers
Enhance Your Search Visibility
SEO-optimized live blogs, powered by structured data and Live Badges, help your coverage stand out in search results and achieve higher visibility on Google.
Attract Engaged Readers with Dynamic Coverage
Constant real-time updates and our teaser widget on your homepage make your live coverage impossible to miss, drawing readers straight into the action.
+43%
more traffic generated with the teaser widget by one of our clients.
What publishers say
"Above all else, we wanted a tool that could help us achieve our ambitious traffic targets. Tickaroo’s software could help increase our search engine visibility thanks to several enhancements, including the ability to fetch and insert structured Schema.org data server side. We could not find this feature among other tools/software we evaluated."
Yvette Uloma Dimiri
Director, Stears Insights
“The reach is huge. Honestly, the topic is no longer as “popular” as it was, and it still receives incredible reach.”
Carsten Vogel
Digital Strategy Lead, Westfälische Nachrichten
We are happy with the integration and how our live blogs are being ranked by Google.
Garry Toal
Head of Digital Production, Mediahuis IRL
Key Features
Improve Reader’s Experience with HTML & CSS Prefetch
Regardless of internet speed, Google and your readers can follow your coverage with these practical SEO features.
Optimizing Live Coverage for AI Discovery
We are continuing to develop new AI features aimed at improving how your live coverage is discovered and surfaced by AI tools.
Get Prominent in Google with Live Badge
Live Badges and additional optimizations help increase the visibility of your live news coverage in Google Search.
See Live Blog in Action
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CONNECT
Build a Real-Time Community
Simple Actions, Meaningful Interactions
The real-time nature of live blogs lets readers follow stories as they unfold. Interactive features invite them to participate directly in the coverage - helping them feel involved and heard.
Make Your Live Coverage Human
People connect with people. Reporter bylines, profile photos, and direct interactions in the feed help close the gap between journalists and readers, building familiarity, trust, and long-term loyalty.
What publishers say
“The average engagement time is signficantly higher for our liveblogs than our normal articles.”
Cai Tore Philippsen
Managing Editor FAZ.net, Frankfurter Allgemeine Zeitung
"Live blogs enable news to be shared with audiences while other in-depth reports, reportage, or commentaries on the event are prepared. In a sense, they show storytelling in the making."
Michael Koenig
Managing Editor of the SZ
"Using Tickaroo makes curation effortless, and it also provides a user-friendly interface for the audience so that they can enjoy a great reading experience. “
Ivory Chia
Product Manager, The Reporter Cultural Foundation (Taiwan)
Key Features
Spark Conversation with Live-Commenting Blocks
Empower readers to share their thoughts and feel part of the live coverage as it unfolds.
Polls, Quizzes, and Emojis for Instant Participation
Make it easy for readers to interact with your coverage using one-click engagement features.
Know Your Readers with Interaction Analytics
Real-time interaction analytics give you the insights you need to understand audience behavior and optimize your engagement strategy.
MONETIZE
Turn Attention into Revenue
Open New Revenue Streams
In a landscape dominated by free content, live blogs give publishers flexible ways to monetize live coverage and generate revenue without disrupting the reader experience.
Longer Media Time Means Higher Ad Revenue
With high click-through rates and up to 8× longer retention than traditional articles, live blogs keep readers engaged longer - creating more opportunities to monetize attention while preserving editorial quality.
What publishers say
“Live blogs are an essential part of our news coverage, allowing us to present special situations quickly and comprehensively to our users and to continuously expand the reporting as events unfold. They give readers the opportunity to get up to speed on a current topic at any time. Thanks to their high level of usage, live blogs now also play an important role in monetization, as Tickaroo enables optimal ad integration for our advertising sales.”
DIE ZEIT
"We determined that this method had significant effects. These ads were seen, and our subscription numbers increased through liveblogging."
Aschendorff Group
“We see liveblogs especially as a good journalistic instrument in order to prepare lots of information quickly. Liveblogs for example the Corona or the Ukraine Liveblog are a central starting point that readers continue to come back to. They draw readers to the homepage, where they then see ads or eventually become subscribers."
Frankfurter Allgemeine Zeitung
Key Features
Boost Revenue with In-Blog and On-Page Ads
Seamlessly integrate ads within and around your live blog to maximize advertising revenue.
Sell Live Blogs with Tickaroo Marketplace
Sell your live coverage to other publications looking for timely, reliable reporting - turning exclusive access into a new revenue stream.
Pin Premium Articles
Highlight premium content by pinning subscriber-only article teasers to guide readers toward subscriptions and increase conversions.
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Optimize Live Coverage Workflows
Jump-start live coverage with limited onboarding thanks to our tool's sleek design and simple integration.

What publishers say
"With Tickaroo, we provide our readers with SZ-quality journalism in real-time! The simple integration of media, other embeds, and highlight posts enables us to provide an organized overview at all times, even in highly dynamic news situations. The user-friendly editor is very popular among our journalists - with both reporters in the field and editors in the newsroom."
Michael Koenig
Managing Editor of the SZ
"More than 20 newsbrands, spread across 5 countries, are using Tickaroo on a daily basis. The integration with our editorial products was seamless; custom integrations were built accurately and on time. The editors are pleased with the ease of use and the user-friendly interface of the application. The combination of flexible news templates and dedicated sports templates makes Tickaroo our ideal partner for our newsroom and end users."
Sibran Lens
Product Manager RouteYou, Mediahuis
“Tickaroo provides excellent UI/UX design in the content management system. Even though the editorial department members are not familiar with digital tools, they can instantly understand how to use Tickaroo.”
“Using Tickaroo makes cross-functional cooperation easier. It reduces the editorial workload significantly. “
Ivory Chia
Product Manager at The Reporter Cultural Foundation (Taiwan)
"The technology just works. The apps are easy to use and work, and the editors in the newsroom just have to focus on the storytelling."
David Hagenbaeumer
Former Digital Lead, Freie Presse
Key Features
Easily Integrate Tickaroo Live Blog into your CMS
SSO and widget integration make it easy for reporters to cover live news within your current CMS, like Cue, LivingDocs, etc.
Lengthen Media Time with In-Blog RSS Feeds
Easily lengthen the relevance of your content (articles, audio, videos, etc.) by dragging and dropping it from in-blog RSS and social feeds.
Collaborate With Live Blog Syndication
Enable various publications within your media company to source content for individual live blogs from a centralized live blog.
Join 450+ publications using Tickaroo Live Blog to bring their live coverage to the next level.
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Live Blog is Rock Solid
Our high-performance live coverage software is stable when your traffic spikes.
Our Liveblogging software experienced 0 disruptions.
During the 2020 US Election, our clients' live blogs amassed almost 10 Million unique views and averaged almost 70,000 views per minute. Despite this high traffic load, our liveblogging software experienced zero disruptions.
Key Features
24/7 Automated Monitoring
Live Blog's redundancy system with 24/7 automated monitoring ensures our software stays performant whenever you need it most.
Stay Connected During Downtime with Fallback System
Even in case of downtime, your readers will still be able to enjoy your live blog running on a fallback page.
Lighting-Speed Updates with Websocket
This newest high-performance update enables live blog - readers update distribution in less than a second!
AI Tools For Your Live Coverage
Tickaroo Live Blog's AI features make ancillary tasks a snap and enable journalists to focus their energy on the story.
>80%
of respondents in a Thomson Reuters Foundation survey use AI in their journalistic work.
Key Features
Create Live Blog Summaries
Summarize any live blog in one click and pin at the top for readers to see.
Adjust Tone and Language
Connect with readers by adapting texts to reach different audiences.
Generate Image Captions
Caption images with detailed descriptions in seconds. Perfect for SEO!We're Here to Support You
Our support and developer teams work around the clock to assist you, ship new features, and improve our tool based on real editorial needs. Through ongoing collaboration, we help you get the most out of your live coverage - today and as your newsroom evolves.
What publishers say
“The more we engaged with the Tickaroo support and engineering team, they demonstrated they were genuinely interested in our success.”
Yvette Uloma Dimiri
Director, Stears Insights
"We appreciate the easy usability, something that is an especially important factor when liveblogging. We also appreciate the reliability of the product and the speedy support, should we have any questions."
Jörn Sucher
Managing Editor, DER SPIEGEL

Contact Us!
Questions about Tickaroo Live Blog or how it fits your newsroom?
Fill out the contact form - we’re happy to help.
If you’d like to explore the product right away, start with a free test account here.
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